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For information about audience demographics and key statistical metrics for Behind Handlebars, please see the media kit.
behind handlebars in the media
1. July 2016
15. february 2017
Chinese Fitness Company ⾏行行者, in APP and WeChat publication
Interview and photo publishing through the growing Chinese company ⾏行行者, with 5 million active users on their APP. The interview received more than 22.000 views in 1 day on their WeChat profile.
The interview is in Chinese and English and can be found here.
29. APRIL 2017
The Behind Handlebars instagram account was awarded the best city cycling account by the Canadian magazine 'Momentum Mag'.
The full list and their words about Behind Handlebars can be found here.
17. February 2017:
Go' Aften Danmark, TV2 Denmark, National Television
Televised segment and interview specifically focused on my life behind handlebars on instagram, my pictures, my motivation and visions for the project.
Aired live on Friday the 17th of February 2017, 5:30pm.
28. november 2017
GoPro UK & India Video Premiere
GoPro GoPro featured and premiered my video ‘Life Behind Handlebars’ on their Facebook pages. The video has been viewed 200.000 times
19. April 2018
Live interview on BBC Radio Sheffield, Toby Foster at Breakfast
Interviewed live on BBC Radio Sheffield about my project and my time visiting Sheffield and the Outdoor City; an event I was invited to as an influencer.
The segment can be heard on BBC's website here, from 1:39:00.
1. May 2018
Article in the Danish Cycling Association's magazine 'Cyklister'
The article puts focus on Behind Handlebars, the growing global community, and the posters that I have created.
The magazine is distributed to the organizations 16.000 members all over Denmark.
The article is in Danish and can be read here.